Restricted Content
Although Apple does not provide a detailed list of restricted content, from our experience, the following types of content are more than likely to be rejected during Apple's examination of the application.
1) Use of Apple product(s) and/or logo
- Apple logo or company name
- Picture of Apple product
- Imitation of Apple product (such as product's silhouette)
- Apple company name
- Apple product name
※Including Apple product names or the Apple company name will most likely result in rejection of the app.
2) Sexually explicit content
- No nudity, regardless of whether the image is real or an illustration.
- Text that suggests sexual content
※Including even small amount of sexual content will most likely result in rejection of the app.
3) Violence
- Real (photograph) or realistic scenes of gore
- Real (photograph) or realistic scenes of violence (such as mutilation of body parts)
- Images that encourage violent behavior
※Including violent content will most likely result in rejection of the app.
For specific information on the use of Apple product(s)/logo please visit the link below.
| 4+ | Applications in this category contain no objectionable material |
| 9+ | Applications in this category may contain mild or infrequent occurrences of cartoon, fantasy or realistic violence, and infrequent or mild mature, suggestive, or horro-themed content which may not be suitable for children under the age of 9. |
| 12+ | Applications in this category may also contain infrequent mild language, frequent or intense cartoon, fantasy or realistic violence, and mild or infrequent mature or suggestive themes, and simulated gambling which may not be suitable for children under the age of 12. |
| 17+ | Applications in this category may also contain frequent and intense offensive language, frequent and intense cartoon, fantasy or realistic violence, and frequent and intense mature, horror, and suggestive themes, plus sexual content, nudity, alcohol, tobacco, and drugs which may not be suitable for children under the age of 17. |




